BEIJING: Pakistani mango festivals were held in the Shanghai and Suzhou, China by Hongqiao Import Commodities Exhibition and Trading Center (HQIICET).
CG of Pakistan in Shanghai, Hussain Haider, while speaking on the occasion stated that Pakistan grew high-quality mangoes, “which are exported to more than 100 countries. With unique soil quality, temperature, and a long history of growing mangoes Pakistani mangoes are special in taste and aroma. Mango is an important part of Pakistani culture. One of the most famous varieties is the Chaunsa.
“It has strong fragrance, high sweetness, fine fiber, thinner skin as compared with other mango varieties…By introducing mangoes on their platform, HQIICET has done an immensely commendable job, in bringing our two nations and cultures closer. We believe that mango-tasting events in both Shanghai & Suzhou will be a success and our Chinese friends will enjoy this special gift from Pakistan.”
The 500-kilograms Chaunsa mangoes provided at the mango festivals came from Multan: “Yesterday the mangoes arrived at Pudong Airport. After nucleic acid tests, the mangoes were delivered to us at the evening,” said staff from HQIICET. “Pakistani mangoes are sweet and glutinous with a delicate fragrance. They are even more refreshing to quench thirst than ice cream,” a Shanghai consumer commented.
Pakistani mangoes cannot only be tasted at the mango festivals, they are also sold online. Consumers can scan the QR code to purchase and mangoes will be delivered to their homes. During the event trade negotiation, live streaming interaction, cultural promotion and other activities were carried out, which laid a solid foundation for the sales of Pakistani mangoes in Chinese market.
It is pertinent to mention here that with the advent of the 2021 Mango Season the All Pakistan Fruit & Vegetable Association had announced an export target of one hundred and fifty thousand metric tons worth $127.5 million.
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